Faith & Finance with Rob West
A crypto enthusiast once wrote on Reddit, “Bitcoin is like winning the lottery in slow motion.” That might be a stretch, but one thing’s clear: Bitcoin and other cryptocurrencies aren’t going anywhere. Today, Mark Biller joins us to unpack how crypto is moving into the mainstream and what that means for investors trying to make wise decisions. Mark Biller is Executive Editor and Senior Portfolio Manager at Sound Mind Investing, an underwriter of Faith & Finance.

That might be a stretch, but one thing’s clear: Bitcoin and other cryptocurrencies aren’t going anywhere. Today, Mark Biller joins us to unpack how crypto is moving into the mainstream and what that means for investors trying to make wise decisions.
Mark Biller is Executive Editor and Senior Portfolio Manager at Sound Mind Investing, an underwriter of Faith & Finance.Here are two key insights to help investors make sense of today’s crypto market:

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Bitcoin was the original cryptocurrency, launched in 2008, and today it represents about 60% of the entire crypto market. It’s gained institutional interest and widespread regulatory acceptance. By contrast, the remaining 40% of the crypto universe is fragmented, filled with thousands of projects, many of which will not survive.
Think of most other cryptos not as currencies but as startup tech ventures. That helps frame their high risk and their potential for failure. Bitcoin, meanwhile, has arrived. The rest? They’re still trying to prove themselves.
It’s volatile, yes. But its built-in scarcity (only 21 million bitcoins will ever exist) appeals to those who fear government overreach or reckless monetary policy. Bitcoin’s not just for tech enthusiasts anymore—it’s becoming a strategic asset for serious investors.
Generational preferences also shape Bitcoin’s rise. Younger investors, raised in a digital world of apps and virtual marketplaces, are far more comfortable with digital assets. What gold has long been to older generations, Bitcoin is becoming to younger ones: a hedge against inflation and a symbol of financial independence.
In fact, Bitcoin’s correlation with gold has grown significantly in recent years, signaling that institutions are viewing it in similar terms.
It’s not just individuals diving into Bitcoin. Global events—especially the 2022 freezing of Russian reserve assets—have prompted many nations to reassess their reliance on U.S. Treasury bonds. The result? A surge in gold buying by central banks, and increasing openness to alternatives like Bitcoin among private investors.
While governments aren’t yet buying Bitcoin, there’s reasonable evidence to suggest that gold investors are starting to “skate to where the puck is going,” diversifying small portions of their portfolios into Bitcoin as a forward-looking strategy.
With that being said, should we be concerned about the global shift away from U.S. treasuries?
Not immediately. While a shift away from U.S. Treasuries could eventually raise interest rates and borrowing costs, the dollar still holds dominant status in global transactions. But it's a trend worth watching. It’s a slow-motion problem—more of a simmer than a flashpoint.
It depends. Investors with a strong risk tolerance and a positive outlook on gold might allocate a small portion (less than 5%) of their portfolio to Bitcoin or Bitcoin ETF's. The key is position sizing—keeping it small due to Bitcoin’s extreme volatility.
However, we want to be crystal clear: this only applies to Bitcoin, not to the rest of the crypto space, which still carries a high risk of going to zero.
At the end of the day, financial stewardship isn’t about chasing trends—it’s about making wise, measured decisions rooted in truth. And with the right knowledge, even complex topics like crypto can be approached with confidence.
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